Well, this is happening: https://magic.wizards.com/en/article...ner-2017-10-08
*waits for other shoe to drop*
I don't know why they're pushing this ugly symbol so much. How does it represent the game (or Planeswalkers, for the matter)? The colorwheel at least made sense, this doesn't.
25th anniversary is approaching. They needed to do something. I could care less about the new logo, still can't get over that ugly M15 frame. And the holofoil stamp is never centered even on high end foreign foils. Could use a little more focus on their quality control department.
Nah, who needs quality control when you can have "fashion and lifestyle products", "ownable features", your own piece of an "entertainment property" with its own "brand territory", "brand icon", logotype pair-ups, logo systems, and "endorsement marks"?
Magic: the Marketing™
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